Sunday, October 14, 2012

Top 10 career options in Mass Media





Media today holds an importance which can never be underestimated. Mass media helps you not only to reach out to people but also express your views. Be it Advertising, PR, journalism, film making, mass media today has an importance of its own.

Brand Manager: He is responsible for devising and implementing strategies to promote a brand. He is responsible for creating mass awareness.

Copy Writing: The copy writer is responsible for writing the contents for various media of mass communication.

Journalism: In this profession individuals write on certain issues and events which they present in front of mass audience through a newspaper, epaper, magazines or ezines.

Accounts Management: He is an individual who manages the key relationship with the brands and ensures that the relationships with the brands are cordially maintained.

Media Planning: In this profession the individual is responsible for determining and planning the right media for placing an advertisement. This job requires a person to be good in maths.

Anchoring: In this profession a person must manage a show by himself or co-anchors it with someone else. This profession requires the person to have confidence as a main criterion for the job.

Corporate communication/ PR: It is a profession that involves an individual to represent his company in front of other organizations or individuals.

Radio Jockey: He is a person who anchors a radio show. The person must love communicating and good at impromptu speech which is the basic criterion for the job.

Creative Director: He is a person who actually tries to understand the message and creates the creative design, graphic, animation or movie that best explains the concept to the common man intuitively. Creative director’s job is one which is very stressful but rewarding. 

Photographer: Photography is a serious profession these days. The photographers earn a handsome salary.


Anuj Jain 
Chief Counsellor
Founder, EduGroomers
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